As the owner of a small business, you probably have a lot of questions about how to turn things around for your company as we start to move on from the COVID-19 pandemic. Maybe you’re looking to ramp up your marketing or you’re wondering how you can adjust your budget. These resources will provide guidance on everything from overhauling your business plan to helping employees to negotiating with vendors.
Tackling Admin Tasks
As we start to return to business as usual, make sure to take care of important administrative items.
After a tumultuous year and a half, you’re ready to revise your business plan as you brainstorm your next moves.
To save money on your taxes in the future, you can file to establish your business as an LLC. Keep in mind, though, that to do so in most states, you’ll need a registered agent.
Want to figure out which products and services you should focus on post-pandemic? Send out a customer survey for feedback.
Connect with Employees
After a very tough year and a half, your employees are likely feeling burned out, exhausted, and overwhelmed. Take steps to help them through this time:
Help them tap back into their “sense of purpose” at your company.
Be on the lookout for “pandemic flux syndrome.”
Help your team deal with burnout.
Managing Your Finances
Did your company’s finances take a hit during the pandemic? Here’s how to recover.
Figure out where you can reduce your expenses without sacrificing quality.
If you love working with certain suppliers, but worry that their prices are too high, it’s time to start negotiating.
Need some extra funding to make up for lost revenue? Spend some time applying for small business grants.
Connect With Your Customers
Life may not be all the way back to normal just yet for all of your customers, but they’re excited to start shopping again. These tips will help you reach old and new customers.
Right now, your customers are likely spending lots of time on social media, so meet them there through social media marketing.
Use a free banner maker online to create graphics for your social media pages.
Hire a professional web developer like Live Web Media to create a fresh, new website that reflects where your business is today.
Keep your audience updated on everything going on with your company by publishing a business blog on your website.
Small business owners everywhere were challenged throughout the pandemic. But as an entrepreneur, you know how to recover from setbacks. As the economy improves and restrictions lift, your business can start booming again.
Photo via Pexels